Finding the best deals on business software can be a time consuming and sometimes not particularly productive process. Here are some ways that you can change that for the better.
Look for Names You Know
Getting a software discount on well-known products should be your first goal. Established products like Evernote, MailChimp, and so forth already have plenty of reviews online and have great reputations. This means you don’t have to pour through information on the software to figure out how it performs and, in some cases, what it even does.
If you can find a software discount on a product you already know and trust, take it. It cuts down on the time you spend looking around and it cuts down on the time you’ll need to learn the software, and may feasibly entail no learning curve at all, since you may know it already.
Be Wary of Free Offerings
Software discounts are great, up to a point. Be very wary if you’re offered free software. In the best case scenario, it will be shareware—sometimes called nagware—that will bother you to “upgrade” to the pro version once you load it on your computer. Expect limited functionality until you do upgrade. In the worst case scenario, it will be malware or a virus and you’ll end up paying a lot more for it than you would have for a legitimate product, excepting that those payments will all go toward repairing the damage that the software does.
Expect to pay for good software. It’s worth it and the market for software is competitive enough that you shouldn’t have to pay that much.
Make Sure It’s for Business
Not all software is really made for business. Before you get too excited about a software discount, consider the following questions:
- Is the software scalable?
- Does the company that makes it support it?
- Is it updated with any frequency?
- Are updates included with the price?
- Is there an enterprise version available?
- How many licenses does each purchase come with?
If you can’t answer these questions about business software, you don’t know it well enough to purchase it. You always need to be sure that the software you’re interested in is made for business, that’s currently being supported by the company that makes it and that you get enough licenses for business use when you purchase it.
Make Sure the Site Is Good
If you’re buying your business software off a site that sells a large selection of programs, make sure it’s a good one. They should have some sort of a review of each piece of software on their site and they should have detailed summaries and other information about the software you want to buy. To put it bluntly, they should be in the business of selling software, not surprises.
If you find a good site, remember that they likely have alternatives to pricier software you might have been considering for your business. Sometimes the best deals on business software are obtained by purchasing software that hasn’t become a market leader yet, but that has all the features it needs to achieve that status.
You should be able to find excellent software discounts off there, and some of them are substantial enough to enable a business to get software they may have thought was too expensive for them at present. As the business grows, that better software will generally go with it, reducing the cost of IT in the future and allowing the business to capitalize on its own successes.